About

 

Hannes Thor Arason is a Reykjavík based director and producer.

In 2014, Hannes directed the short film HAPPY ENDINGS. It premiered at the Montreal World Film Festival and screened at various festivals all over North American and Europe, such as the Academy qualifying Atlanta Film Festival and was nominated for Best editing in a student film at the Canadian Cinema Editors Awards.

In 2017, Hannes was nominated for the Icelandic Music Awards for his music video to the song NEON EXPERIENCE by Júníus Meyvant.

His second short film FOOTSTEPS, premiered at the renowned children film festival in Giffoni in July 2017 and went on to screen at over 50 international film festivals including TIFF Kids and Mumbai Film Festival. In 2019, ARTE broadcasted the film in France and Germany.

In 2019, Hannes directed and produced SPORIÐ, a six part documentary series on dance for the National Broadcasting Service.

In 2020 Hannes was nominated for the Icelandic Advertising awards for a TV campaign he directed for UNICEF. The campaign was later nominated for a Gerety Award.

Hannes has directed and produced two series of KOKKAFLAKK, a food/travel show for Sjónvarp Símans. The second season received an Edda (Icelandic Film & TV Awards) nomination in 2020.

In 2021 Hannes produced the commercial ICELANDVERSE (mocking Mark Zuckerberg’s META). The commercial went viral and won several international awards, including three Cannes Lions awards and two Icelandic Ad Agency Awards. That same year Hannes directed and produced the show STÓRA SVIÐIÐ as well as producing the music documentary series TÓNLISTARMENNIRNIR OKKAR. Both series were nominated for an Edda award in 2022, the latter taking home the statue.

In 2022 Hannes directed and co-produced VEISLAN, a five part food/culture show for the National Broadcasting Service as well as the travel/food series MATARBOD for Sjónvarp Símans. Later that year a second season of STÓRA SVIÐIÐ was released.

As a producer, Hannes has worked for many of the biggest clients and ad agencies in Iceland and serviced known international companies such as LEGO, XIAOMI, NONGFU SPRING and VOLKSWAGEN.

If you have any enquiries or just want to say hi, please contact hannes(at)figura.is